The Beginning
Pretty In Jewels began as a heartfelt passion project during the challenging days of COVID, blossoming out of a simple desire to bring a little sparkle to everyday life. What started with humble beginnings selling jewellery through Instagram DMs quickly flourished with the support of our community, allowing us to dispatch over 10,000 orders in just two years.
This overwhelming response and trust from our customers became the foundation of our journey. During the pandemic, like many, I found comfort and creativity in crafting jewellery, hoping to spread joy one piece at a time.
